It’s been a challenging 12 months and we hope that you’re doing OK. Here at Quest, we’ve been busy managing client projects while working around travel restrictions and ongoing uncertainty. Interesting times! Quest also doubled down on producing education content to help our customers with the launch of The Marketing Show last March. Have you watched any episodes yet?
During Q2 we developed a number of e-commerce websites for our clients as they migrated their businesses online. Quest has also been delivering marketing and digital strategies via the government’s COVID-19 funding programme. It’s been a lively few months as we’ve supported businesses from Auckland to Southland and many areas in between!
With adversity comes opportunity and we see a silver lining to the year that was. Quest is emerging more resilient and we’re ready to take on the new year and change the customer conversation. And this was the theme as we presented at the BookkeepCon conference last month (see header image). Here are some key marketing trends from our presentation for you to watch.
Looking ahead to 2021
- Increasing customer demand for e-commerce delivery
- The expectation for video content from explainer videos to customer success stories
- Increasing business demand for marketing and digital strategy development
- The need for Cloud-based Customer Relationship Management (CRM) solutions
All the best you, your staff, and families for a safe and Happy Christmas.