Origin Agroup was established in 2004 by a group of independent retailers throughout New Zealand to import and distribute farm machinery to its member shareholders. Over time it has experienced formidable growth and has firmly positioned itself and its products on the market.
Quest was assigned to deliver a range of digital marketing outputs to help reposition the company. The first task was to produce a mobile friendly website with a fast, intuitive product catalogue functionality complete with an easy to use content management system (CMS) and Google analytics. In addition, Quest produced a series of high engagement video and photographic content to better engage the online audience.