TE KAHUI TUPUA

Quest was contracted to assist the Te Kahui Tupua major regional initiative [MRI].

The goal was to position the Ruapehu, Rangitikei and Whanganui districts as the leading region in New Zealand for a real country experience with a real connection to, and sense of, place. Also, to build international and domestic visitation throughout the year offering visitors an escape from urban environments.

Outline of Development:

There was a gap in the market for the co-operative promotion of high quality rural retreats.The three districts of Ruapehu, Rangitikei and Whanganui offered a superb collection of owner operated properties.

Completion of the project involved one on one business mentoring to ensure export readiness plus design and development.

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